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COM-127: The Evolution of Communication: Why Does It Matter?
The Evolution of Communication
Communication is at the heart of everything we do, whether we’re sharing ideas, persuading others, or just staying connected. The way we communicate has evolved significantly, influenced by historical events, innovations, and societal needs. Let’s explore why understanding this evolution matters to us today, particularly as we analyze the history and practice of communication in our modern world.
The Historical Roots of Communication: From Oral to Digital
Communication once relied heavily on oral traditions, where stories, ideas, and important messages were passed down verbally from generation to generation. Over time, writing systems emerged, transforming the way information was recorded and shared. This marked the shift from the “Talking Culture” to the “Manuscript Era.”
The invention of the printing press in the 15th century revolutionized communication, making information more accessible and driving the spread of ideas. Fast forward to the 20th century, and the rise of radio, television, and eventually the internet brought us into the “Audiovisual Era” and the “Internet Era.” Today, we live in a digital world, via text messages, emails, and social media platforms.